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Are we ready to be pushed down the proverbial pecking order of importance by sophisticated AI technology? asks Rob Scott
Very few HR and talent professionals would refute the value that technology has brought to their operations. HR functions have leveraged these tools to become efficient, effective, collaborative, engaging and more accurate. But would HR professionals be as enthusiastic about HR technologies if they contained Artificial Intelligence (AI) capability that could predict more accurately and make better business decisions than the highly educated, people-focused HR practitioner?
At what point does software that is able to pick the best applicant, predict who is most likely to resign or identify the best mentor for a talented employee, become a legitimate replacement for a highly paid HR practitioner?
Most HR professionals I engage with don’t believe this will transpire, citing the complexities of human behaviour, personal choice and the absence of universal logic in managing people in the workplace. In the short term I agree with them, but not for the same reasons they mention. In fact, when I look at how most HR functions rely on standard processes to manage certain events, I have no doubt that near-future HR technology will do a better job than humans in executing these rule-based processes. Our flawed minds can never achieve the same level of efficiency.
“AI in HR is maturing; we are seeing interesting algorithm designs, predictive analytics and automation solutions coming to market”
This is not to say that our current HR technologies are anywhere close to being artificially intelligent. Right now there is a lot of hype-spinning by software vendors about the predictive prowess of their tools, but in reality these are immature tools. We should, however, be under no illusion that sophisticated AI for HR is heading our way. As it becomes more credible and capable, it will displace employees who are focused on maintaining standardised HR processes and mundane transactional work. There is, however, a far deeper and fundamental reason why I believe AI will, in the short term, find a home as a digital assistant rather than as a replacement for HR professionals. It goes to the heart of a human emotion – fear. Having artificially intelligent machines making sophisticated and important people-based decisions feels threatening and generates a level of anxiety about our status as human beings. We are not ready to lose our “superiority” to machines, no matter how intelligent they become.
As an example, Microsoft recently released a small tool which guessed one’s age based on a picture you uploaded. The results were mostly wrong, however, the tool went viral. Why? The reasons lie in the notion that while the technology is inaccurate, we feel less threatened by it and are able to maintain our dignity and humanness.
This is a powerful lesson and opportunity for HR software developers. Building AI software that is too accurate and human-like is likely to be rejected or underutilised, not because its outcomes are incorrect, but because it pushes human beings down the proverbial pecking order of importance and insinuates that the work they are doing is demeaning and unnecessary.
“Building AI software that is too accurate and human-like is likely to be rejected or underutilised”
Of course, we shouldn’t forget that technology enhancements have been at the heart of mankind’s industrial revolutions and progress. New machines with capabilities that outshine human ability have typically been met with resistance from those affected, at least until new work opportunities borne from the new technology become evident. AI in HR is maturing; we are seeing interesting algorithm designs, predictive analytics and automation solutions coming to market, but future job clarity in a digital and AI age is still blurry. Until then, AI tools for HR will develop into great digital assistants under control of HR professionals. At least for now the role of the HR professional remains in demand.
5 key takeways for HR
- AI is a growing phenomenon in HR. We are increasingly seeing the inclusion of decision algorithms, predictive analytics and automation tools in HR software.
- Basic AI tools will have the ability to manage standard HR processes with little to no human intervention, ultimately displacing employees from these mundane roles.
- Complex AI tools which can make human-like decisions are likely to be rejected in HR because of the implied threat to our status.
- Whilst it seems far-fetched, HR professionals should start thinking about how to “manage” and integrate artificially intelligent machines in the work environment.
- Digital HR assistants are already with us managing workflows, finding information and managing large amounts of data. We don’t need to fear AI.
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